Privacy policy
Privacy Policy
Omarion Worldwide ("we," "us," or "our") operates the website omarionworldwide.com (the "Site"). This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our Site, make a purchase, or sign up for communications. Please read this policy carefully. By using the Site, you agree to the terms of this Privacy Policy.
Last updated: June 17, 2026
1. Information We Collect
We collect information you provide directly to us and information collected automatically when you use our Site.
Information you provide:
• Name, email address, shipping address, and phone number when you create an account or place an order
• Payment information (processed securely through Shopify Payments; we do not store full card numbers)
• Messages and inquiries submitted through our Contact page
• Name and email address when you join the O'Riginals mailing list, Tour Mailing List, The O8SIS, Rivet or Laylo.
Information collected automatically:
• IP address, browser type, operating system, and referring URLs
• Pages visited, time spent on pages, and links clicked
• Device identifiers and cookie data
• General location data derived from your IP address
2. How We Use Your Information
We use the information we collect to:
• Process and fulfill your orders, including sending order confirmations and shipping updates
• Send promotional emails, newsletters, and updates about new music, merchandise, and tour dates (with your consent)
• Respond to your questions and provide customer support
• Improve the Site, detect fraud, and ensure security
• Comply with legal obligations
3. Cookies and Tracking Technologies
We use cookies, pixel tags, and similar technologies to enhance your experience, analyze Site traffic, and deliver targeted advertising. These may include:
• Essential cookies required for the Site and shopping cart to function
• Analytics cookies (e.g., Google Analytics) to understand how visitors use the Site
• Marketing cookies from third-party advertising platforms such as Facebook/Meta
You can control cookies through your browser settings. Note that disabling cookies may affect certain Site features. We honor Global Privacy Control (GPC) signals where applicable.
4. Sharing Your Information
We do not sell your personal information. We may share your information with:
• Shopify, our e-commerce platform provider, which processes transactions and stores order data
• Payment processors such as Shopify Payments and PayPal to complete purchases
• Shipping carriers (e.g., USPS, UPS, FedEx) to deliver your orders
• Email marketing service providers to send communications you have opted into
• Analytics providers such as Google Analytics to help us understand Site usage
• Law enforcement or government authorities when required by law or to protect our rights
5. SMS and Text Message Marketing
By providing your phone number and opting in through our sign-up forms, you consent to receive recurring automated marketing text messages from Omarion Worldwide, including tour updates, new music announcements, merchandise drops, and promotional offers.
• Consent is not a condition of purchase. You are not required to opt in to receive texts in order to buy products or access content.
• Message frequency varies. You may receive multiple messages per month depending on upcoming events and releases.
• Message and data rates may apply depending on your mobile carrier and plan.
• To opt out at any time, reply STOP to any text message you receive from us. You will receive a confirmation and no further messages will be sent.
• For help, reply HELP or contact us at omarionworldwide.com/pages/contact.
• Carriers are not liable for delayed or undelivered messages.
We do not sell or share your phone number with third parties for their own marketing purposes. Phone numbers collected for SMS marketing are used solely to send communications from Omarion Worldwide.
6. Data Retention
We retain your personal information for as long as necessary to fulfill the purposes described in this policy, including to comply with legal, accounting, and reporting obligations. Order records are typically retained for a minimum of seven (7) years. You may request deletion of your data at any time (subject to legal retention requirements) by contacting us at the address below.
7. Your Rights and Choices
Depending on your location, you may have the following rights:
• Access: Request a copy of the personal information we hold about you
• Correction: Request that we correct inaccurate or incomplete information
• Deletion: Request that we delete your personal information
• Opt-out of marketing: Unsubscribe at any time via the link in any marketing email
• Data portability: Receive your data in a structured, machine-readable format
• Restriction: Request that we limit how we use your data
California residents have additional rights under the California Consumer Privacy Act (CCPA/CPRA), including the right to opt out of the sale or sharing of personal information. Virginia, Colorado, Connecticut, and other state residents may also have specific rights under applicable state laws. To exercise any of these rights, please contact us using the information in Section 11.
8. Children's Privacy
Our Site is not directed to children under the age of 13. We do not knowingly collect personal information from children under 13. If you believe we have inadvertently collected information from a child under 13, please contact us immediately and we will take steps to delete it.
9. Third-Party Links
Our Site may contain links to third-party websites, including social media platforms such as Facebook, Instagram, Twitter, and YouTube, as well as music streaming and pre-save platforms. We are not responsible for the privacy practices of those sites and encourage you to review their privacy policies before providing any personal information.
10. Security
We implement reasonable technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. Our Site is hosted on Shopify, which maintains industry-standard security practices including SSL/TLS encryption for data in transit. However, no method of transmission over the Internet or electronic storage is 100% secure, and we cannot guarantee absolute security.
11. Contact Us
If you have questions about this Privacy Policy, wish to exercise your privacy rights, or have a privacy-related concern, please contact us at:
Contact us via: info@omarionworldwide.com
We will respond to verified requests within 45 days as required by applicable law.
12. Changes to This Policy
We may update this Privacy Policy from time to time. When we do, we will revise the "Last updated" date at the top of this page. We encourage you to review this policy periodically to stay informed about how we protect your information. Your continued use of the Site after any changes constitutes your acceptance of the updated policy.
